Friday, 6 July 2012

AndersonBrecon and The Black Mountains Lions Club Join Forces to Launch New “Message in a Bottle” Campaign

AndersonBrecon and The Black Mountains Lions Club Join Forces to Launch New “Message in a Bottle” Campaign

Pioneering scheme will help emergency services improve patient care


Powys, UK (July 5, 2012) - AndersonBrecon, a leading provider of contract packaging services to the global healthcare market, has collaborated with the Black Mountains Lions Club to launch a new campaign that will help the emergency services in the region to speed-up patient diagnoses and improve patient care.  The launch of the pioneering “Message in a Bottle” campaign aims to encourage vulnerable people to store their basic medical details in a convenient place, so that they can easily be accessed by paramedics in the case of a medical emergency. The scheme is currently being rolled out across Hay-on-Wye and its surrounding areas.

The ‘Message in a Bottle’ campaign requires those taking part to keep a record of their medical history and any prescribed medication in a special bottle in their fridge where it can be found by responding emergency services. The emergency services will be made aware that the patient is taking part in the scheme by the presence of a sticker on their front door and fridge. The campaign is being widely supported by regional ambulance services, the police, emergency doctors and NHS Primary Care, who are all working together to raise awareness of the initiative within the community.

To get the new campaign off the ground, staff from all departments of AndersonBrecon donated their time and energy to developing the scheme and, to date, approximately 3,000 containers have been labelled, filled and sealed and are ready to be supplied to the local community by the Black Mountain Lions Club.

David James from the Black Mountains Lions Club, comments: “We are delighted to be teaming up with AndersonBrecon on this exciting campaign and we are grateful to everyone at the company for such a wonderful team effort that will save vital time for the emergency services and improve patient care”.

“We are proud to be a part of the local community and we want to support people in the area with the launch of this valuable campaign. We hope the scheme will offer great assistance to our emergency services who do such a great job of looking after the local community”, adds Peter Belden, managing director, AndersonBrecon UK. He continues, “This venture would not have been possible without the goodwill and assistance of AndersonBrecon’s staff and the enthusiastic collaboration of some of our key business partners”.

While AndersonBrecon supplied its facilities, manpower and containers, the company is grateful to Payne at Cardiff for providing external Green Cross Emergency labels, Chesapeake Pharmaceutical & Healthcare Packaging for providing promotional literature and to Massmould Ltd. for donating the bespoke green snap closure caps for the bottles. All the resources and raw materials were donated free of charge.

For more information on AndersonBrecon and its services, please visit www.andersonbrecon.com or follow them on Twitter at www.twitter.com/andersonbrecon.

About The Black Mountains Lions Club
Black Mountains Lions Club was founded in 1973, and is part of the world-wide organization. The association network of men and women work together to answer the needs that challenge communities across the world. The club predominantly serves the local community based in and around Hay-on-Wye and Talgarth.

With the generosity and assistance of local community, the Club has raised several thousands pounds, which has all been spent on charitable projects.

For more information, go to www.e-clubhouse.org/sites/blackmtns/

About AndersonBrecon
AndersonBrecon is the premier services provider to the pharmaceutical industry, with a global, seamless offering supporting each milestone of the healthcare product lifecycle.  Providing unparalleled expertise in clinical trial support, analytical services, qualified person consultancy, commercial packaging and storage, AndersonBrecon works with a wide range of clients from small, ‘virtual’ companies to global pharmaceutical organisations, supporting them from the earliest stages of R&D through to full commercialisation.

Wholly owned by AmerisourceBergen, AndersonBrecon has a global footprint through strategic locations in USA and UK, with 12 state-of-the-art facilities and more than 1,500 staff. AndersonBrecon’s gateway to Europe and Asia is located in Hay-on-Wye, Herefordshire. Expanding rapidly to meet customer demand, it recently enhanced its capacity with a new 23,000 sq. ft. storage and distribution facility and a 4,000 sq. ft. speciality pharma centre dedicated to potent compounds.

For more information, go to www.andersonbrecon.com.

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